HealthTec
What?
Native iOS App
Why?
Portfolio project
Tools
Figma
Note to recruiters: This is my portfolio project from recent years. Due to NDA restrictions, I can't showcase recent CRM work but happy to discuss my problem-solving approach. I have redesign projects in progress though - stay tuned!
Problem
HealthTec is the e-commerce platform for easily acquiring natural products and health-focused technology, all validated by medical experts for legitimacy and well-being advantages.
The main identified user problems were troubles navigating platforms, doubts about the legitimacy of supplements and the inconvenience of dealing with orders being cancelled due to product unavailability.
Solution
These concerns were addressed by providing users with a consistent UI and key information
on the item detail screen ensuring product legitimacy and availability, featuring producer information, accurate user ratings, an "FDA approved" label, and clear availability details.
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